The quality which specifically describes our way of working are:

Focus attention on communication and technology;
Flexibility on the adaptability of changes between the completed offer, formed by a group of coordinated companies;
Have a team of highly qualified specialists, from the top universities.

COMMUNICATION - ORANGE TREE

E-business strategy: The objectives of the projects are shared with the company’s management. An analysis is made of the existing business and future strategies are formulated and milestones defined by the project team.
Business process re-engineering: Company procedures are analyzed and redefined in concordance with the objectives of efficiency and effectiveness.
Marketing and communication strategy: Study of the image, market strategy and diffusion of communication. Specification of the key services, style, structure and timeframe.
Project planning: Planning and realization of a solution for e-business based on the priorities dictated by the analysis of the business, by marketing and by the technological infrastructure.

DESIGN – Orange Tree

Communication design: structure of the site, navigation and methods of access to the services offered, editorial and contents definition.
Software requirements: definition of functionality of solutions (troubleshooting), data and work flow, publishing and editorial requirements, and updating mechanisms.
Architectural design: definition of the architectural software, hardware and network, and databases (structural and non-structural data), and the integration with other systems
Prototype: realization of the prototype

DEVELOPMENT AND TECHNOLOGIES - Orange Tree

Web and contents production: Design of contents and text, graphics and or multimedial. Interface design with various devices (example: Wap). Production of components tied in with the communication strategies projected (i.e. logo, banner, cd, video, etc).
Development: Coinfiguration of the software, development of logistics, implementation into the business rules.
Test: verification of solutions in terms of functionality, correctness, graphic design, contents, performance, sturdiness and accessability
Deployment: deployment of test into the client’s ambient, monitoring during the first phase of the operation.

CONSULTANCY AND STRATEGY – Orange Tree

Measure: Monitoring of the system in operation, definition of data to be collected, analysis of the results and final solution.
E-business strategy: The objectives of the projects are shared with the company’s management. An analysis is made of the existing business and future strategies are formulated and milestones defined by the project team (during this phase, the strategy specified in Think and Plan are reviewed).
Marketing and communication strategy: strategic marketing and communication evolution in line with effective measures.